SLIS L503 - User Needs and Behavior in Theory and Practice
Debora Shaw
Summer I 1999 - IUPUI
Business 2004, Tuesday and Thursday, 3:00-6:15
What do we know about when, where, and how people look for and use
information? How can information professionals improve information resources
and services to assist those seeking information?
Table of Contents
General Information
Class name L503 - User Needs and Behavior in Theory and Practice, 3 credit
hours
Instructor:
Debora (Ralf) Shaw
-
(812) 855-3261
-
toll free 888-335-7547
-
Library 011 - IU Bloomington
-
E-mail: shawd@indiana.edu
Class Schedule:
-
Tuesday and Thursday, 3:00-6:15, May 13 through June 22
Return to Table of Contents
Objectives
On completion of this course, students should be able to:
-
understand a user-centered approach in the design and provision of information
systems and services
-
identify techniques for profiling potential users in a variety of organizational
contexts
-
understand the application of theories of user needs and behaviors and
how these inform information professionals' practices
Return to Table of Contents
Assignments and Student Evaluation
In addition to readings and class participation, students are expected
to complete three assignments. Evaluation will be based on these activities,
with the following approximate weighting: Assignment
1, 15% of grade, Assignments 2 and 3,
25% each, class participation, 35%..
Assignments are due on dates stated. Points will be deducted for
work handed in late. Students are expected to complete all course
work by the end of the term. Grades of incomplete will be assigned only
if exceptional circumstances warrant, and incomplete work must be completed
by September 1, 1999.
Your homework will be evaluated according to four criteria. It
must:
-
Be clearly written or presented (correct spelling and grammar are expected
on all assignments)
-
Demonstrate a degree of insight into the concepts, issues, and trends in
both the areas you investigate in the assignments and in the course content;
-
Demonstrate a degree of originality; and
-
Display some familiarity with the appropriate current and/or classic literatures.
Return to Table of Contents
Grade Definitions
-
The following definitions of letter grades have been defined by student
and faculty members of the Curriculum Steering Committee and have been
approved by the faculty as an aid in evaluation of academic performance
and to assist students by giving them an understanding of the grading standards
of the School of Library and Information Science.
A 4.0 Outstanding
achievement. Student performance demonstrates full command of the course
materials and evinces a high level of originality and/or creativity that
far surpasses course expectations.
A- 3.7 Excellent achievement.
Student performance demonstrates thorough knowledge of the course materials
and exceeds course expectations by completing all requirements in a superior
manner.
B+ 3.3 Very good work. Student
performance demonstrates above-average comprehension of the course materials
and exceeds course expectations on all tasks as defined in the course syllabus.
B 3.0 Good work.
Student performance meets designated course expectations, demonstrates
understanding of the course materials and performs at an acceptable level.
B- 2.7 Marginal work.
Student performance demonstrates incomplete understanding of course materials.
C+ 2.3 Unsatisfactory work.
Student performance demonstrates incomplete and inadequate understanding
of course materials.
C 2.0 Unsatisfactory
work. Student performance demonstrates incomplete and inadequate understanding
of course materials.
C- 1.7 Unacceptable
work. Courseware performed at this level will not count toward the MLS
or MIS degree. For the course to count toward the degree, the student
must repeat the course with a passing grade.
D+ 1.3 Unacceptable work.
Courseware performed at this level will not count toward the MLS or MIS
degree. For the course to count toward the degree, the student must repeat
the course with a passing grade.
D 1.0 Unacceptable
work. Courseware performed at this level will not count toward the MLS
or MIS degree. For the course to count toward the degree, the student
must repeat the course with a passing grade.
D- 0.7 Unacceptable
work. Courseware performed at this level will not count toward the MLS
or MIS degree. For the course to count toward the degree, the student
must repeat the course with a passing grade.
F 0.0
Failing. Student may continue in program only with permission of the Dean.
Return to Table of Contents
Schedule and Reading Assignments
Thursday May 13 Course introduction/Group dynamics
Tuesday May 18 Individual information seeking - observational
models
-
Reneker, Maxine H. (1993) "A qualitative study of information seeking among
members of an academic community: methodological issues and problems."
Library Quarterly, 63(4):487-507.
-
Marchionini, Gary. "Information-seeking perspective" and "Factors in information
seeking" from Information Seeking in Electronic Environments. New York;
Cambridge University Press, 1995, pp. 27-49.
Thursday May 20 Individual information seeking
Assignment 1 Due: Individual Information Seeking
-
Schamber, Linda, Eisenberg, Michael B., Nilan, Michael S. (1990) "A re-examination
of relevance: toward a dynamic, situational definition." Information Processing
& Management, 26(6):755-776.
Tuesday May 25 Conduct focus groups
Thursday May 27 Cognitive models of information seeking
-
Morris, Ruth C. (1994) "Toward a user-centered information service." Journal
of the American Society for Information Science 45(1):20-30.
-
"Special section on information seeking and finding." Bulletin of the American
Society for Information Science, (1999); 25(3):10-28.
Tuesday June 1 Cognitive models of information seeking (conclusion)
-
Fiske, John (1990) "Communication theory." (chapter 1) In Introduction
to Communication Studies, 2nd ed. New York, NY: Routledge. pp.6-23.
-
Ellis, David (1992). The physical and cognitive paradigms in information
retrieval research. Journal of Documentation 48(1): 45-64.
-
Wilson, T.D. (1981) "On user studies and information needs." Journal of
Documentation 37(1):3-15.
Thursday June 3 Information intermediaries
Assignment 2 Due: Observation of Information
Seeking (poster session)
-
Taylor, Robert S. (1968) "Question-negotiation and information seeking
in libraries." College & Research Libraries 29(3):178-194.
-
Dervin, Brenda and Dewdney, Patricia (1986) "Neutral questioning: a new
approach to the reference interview." RQ 25(4):506-513.
-
Nardi, Bonnie A. and O'Day, Vicki L. "Librarians: A Keystone Species."
(chapter 7) In Information Ecologies: Using Technology with Heart. Cambridge,
MA: MIT Press. pp. 79-104.
Tuesday June 8 Introduction to usability evaluation,
HCI
-
Shackel, Bran. "Usability – Context, Framework, Definition, Design and
Evaluation" Human Factors for Informatics Usability. Cambridge University
Press, 1991. pp. 21-37.
Thursday June 10 Usability testing and heuristic evaluation
Optional readings:
Tuesday June 15 Media uses and gratifications
-
Morris, Merrill, and Ogan, Christine. (1996) "The Internet as mass medium."
Journal of Computer-Mediated Communication 1 (4). Available at http://www.usc.edu/dept/annenberg/vol1/issue4/morris.html
-
Vincent, Richard C. and Basil, Michael D. (1997) "College Students' News
Gratifications, Media Use, and Current Events Knowledge" Journal of Broadcasting
& Electronic Media v. 41 no. 3.
Thursday June 17 Group/social context for information use
Guest speaker Howard Rosenbaum
Assignment 3 Due: Usability Test
-
Rosenbaum, H. (1996). Structure and action: Towards a new concept
of the information use environment. In Hardin, S. (Ed.). Proceedings of
the 59th Annual Meeting of the American Society for Information Science
vol. 33. Medford, NJ: Information Today, pp. 152-156. http://memex.lib.indiana.edu/hrosenba/www/Papers/ASIS962.html
Tuesday June 22 Information seeking in virtual environments
Assignment 1- Individual Information Seeking
Due Thursday May 20
For a period of about 10 days, you will consciously assess your own,
everyday information needs and sources of information as you engage in
information seeking behavior. Identify one substantive information seeking
experience from this time period and describe the following elements in
your paper:
1. Describe your information need(s). How did you identify the
need(s) and specify them for information seeking?
2. Describe your search strategies step-by-step, and information
sources consulted. How effective were the strategies?
3. Describe the constraints or barriers you confronted in the
information seeking process. How did you overcome these?
4. Describe the results of your information seeking experience.
How did you decide when to stop? Are you satisfied with the results? Why
or why not?
In the last section of your paper, reflect on what you have learned
from your attempt to assess your own information needs, uses, and information
seeking behavior. Please link your discussion to readings, lecture and
class discussion to date (including Reneker, Marchionini, Schamber et al.).
Return to Table of Contents
Assignment 2 - Observation of Information Seeking
Due Thursday June 3
Kuhlthau, Reneker, Wilson, and others have suggested various methods
by which we can gain understanding of how individuals seek information.
Among the recommended methods are interviews, observations, and discussions.
For this assignment, you will observe an individual as he or she searches
for information, and have this person describe his or her information seeking
process to you. The steps of this assignment are as follows:
-
1. Recruit a willing subject (friend, relative) who is willing to allow
you to observe an information-seeking experience. Please try to avoid asking
someone who is taking or has recently taken L503.
-
2. Focus on a particular instance of information seeking. You may choose
to accompany the subject on a visit to a place where you believe information
must be processed to fulfill information needs (e.g. a bookstore, grocery
store, video rental store, or even a library). Or you may wish to accompany
the subject as he or she seeks to resolve an information need (e.g. where
to take a car in for repairs, what classes to register for next semester,
what sources to start monitoring in search of post-SLIS jobs).
-
3. As the subject interacts with information systems, have him or her "think
aloud," telling you what he or she is doing, what thoughts this provokes,
what to do next and why. Take careful notes on what the subject says and
does. Try not to suggest alternative approaches or intervene in the search
process in any way (this can be difficult for information professionals
- but you must try to influence the information seeking as little as possible).
You may prompt if the subject forgets to think aloud by asking questions
such as, "What are you thinking now?" or "Why are you doing this?"
-
4. After the information seeking process appears to have reached an end,
you may briefly interview the subject to collect background information
on the individual, the need that led to seeking this information, and his
or her experience with this process and/or the particular systems used.
You may also ask the subject to clarify anything that was not clear to
you as you observed the information seeking process.
-
5. Review the information seeking process and report (without identifying
the subject by name): What information need(s) was the subject seeking
to fill? What was the step-by-step process taken? What kinds of sources
did the subject consult (signage, books, intermediaries, search engines,
etc.)? In what ways did these sources prove helpful? In what ways
did they present barriers to the subject? Was the subject satisfied
with the outcome of the information seeking process?
-
6. In addition to the description of the information seeking process, discuss
what you have learned about information seeking as a result of this observation.
Please relate your understanding to the models of information seeking we
have read about and discussed in class.
Your observation of information seeking should be presented on a poster
for discussion in class on Tuesday June 1. You may collaborate with another
L503 student, or make an individual presentation. Poster board will be
provided. Basic guidelines on preparing a poster presentation are available,
for example, at:
http://www.sscp.psych.ndsu.nodak.edu/prog98/POSTER_ins.html
These instructions from the American Psychological Association emphasize
that posters facilitate informal discussions between presenters and their
audience, providing a more intimate forum for exchange of ideas. Ideally,
a well-constructed poster will be self-explanatory and free you from answering
obvious questions so that you are available to supplement and discuss particular
points of interest.
Successful poster presentations are those which achieve both coverage
and clarity. COVERAGE -- Have you provided all the obvious information?
Will a casual observer walk away understanding your major findings after
a quick perusal of your material? Will a more careful reader learn enough
to ask informed questions? In addition to a title/author label and abstract,
most successful posters provide brief statements of introduction, method,
subjects, procedure, results and conclusions. Ask yourself, "What would
I need to know if I were viewing this material for the first time?"; and
then state that information clearly.
CLARITY-- Is the sequence of information evident? Indicate the ordering
of your material with numbers, letters or arrows, when necessary. Is the
content being communicated clearly? Keep it simple. Place your major points
in the poster and save the non-essential, but interesting sidelights for
informal discussion. Be selective. Your final conclusions or summary should
leave observers focused on a concise statement of your most important findings.
Return to Table of Contents
Assignment 3 - Usability Testing
Due Thursday June 17
For this assignment you will conduct a usability test of the American
Society for Information Science web site (http://www.asis.org).
This assignment may be done alone or with one or two other class members.
The report should be addressed to ASIS, as your client, and should be three
to five pages, double spaced; you may include the usability plan as an
appendix.
1. Usability Plan
As outlined by Cathrine Spiaggia of UITS, the Usability Plan is prepared
before the test is conducted. It consists of:
I. Purpose
II. Goals of the test
III. The test participants
IV. Methodology
A. Recruiting participants
B. Before the session
C. During the session
D. Analyzing and reporting the results
Appendices
Recruitment script
Facilitator script
Task list
Preparing findings and recommendations from a usability test involves
compiling and summarizing the data, analyzing the data, and preparing recommendations.
The following descriptions are derived from Jeffrey Rubin's Handbook
of Usability Testing, New York: Wiley, 1994.
2. Compiling and Summarizing the Data
Performance data: did the subject complete each task? Were any
tasks uncompleted? If so, what can you say about the subject's decision
to quit the task?
Task accuracy: what percentage of the tasks were performed accurately?
Was assistance needed to perform any of the tasks? If so, which tasks were
completed successfully alone, and which were completed successfully with
assistance?
Preference data: from remarks during the test and any post-test
debriefing, what are the subject's positive and negative comments about
the task and the system?
3. Analyzing the Data
Identify tasks subject did not complete successfully. Identify errors
that caused incorrect performance (divergence from expected behavior such
as an inaccurate choice from a menu).
Conduct a "source of error analysis" by noting the responsible component
or combination of components in the system (or some other cause, if you
are sure it is not a system problem). Try to identify all sources of error
for each problem.
Prioritize problems by criticality. Criticality is the severity of the
problems combined with the probability of occurrence.
4. Report and Recommendations
Prepare findings and recommendations to alleviate problems with the
system. Consider how your suggested changes might affect the system and
other users.
Return to Table of Contents
Last Updated: 05/28/99
URL: http://php.indiana.edu/~shawd/L503-S99.html
Send Comments and Suggestions to: shawd@indiana.edu
Copyright,
The Trustees of Indiana University